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SUMMARY:Stop the Scroll: An Interactive Workshop on Writing Emails People Actually Open and Read
DESCRIPTION:Save the date for an interactive workshop on writing emails people actually open and read\n\n📅 Wednesday\, July 22\, 2026 | 10:00am - 11:00am ET\n📍 Virtual\n🌟 Registration Fees: Members: FREE | Non-Members/Guests: $35\n\nLet’s be honest: most of us spend a lot of time writing emails and very little time learning how to make them work. \nBring your questions\, your challenges\, and even examples of emails you’ve sent. In this interactive workshop\, we’ll look at what makes people open\, read\, and take action on emails. \n  \nLed by marketing and communications strategist Kim Chhabria\, we’ll rewrite subject lines\, improve email copy\, review real-world examples\, and share ideas that can be applied immediately to your association’s communications. \n  \nWhether you’re promoting an event\, sending a membership renewal notice\, launching a new program\, or creating a newsletter\, you’ll leave with practical tips and fresh ideas you can use right away. \n  \nWhat You’ll Do \n\nParticipate in live subject line makeovers\nImprove email copy through interactive exercises\nReview real-world association examples\nShare ideas and learn from peers\nLeave with practical tools you can use immediately\n\nWhat You’ll Learn \n\nHow to write subject lines that get opened\nHow to write emails that encourage action\nWhat motivates members to engage\nSimple ways to improve newsletters\, event promotions\, and renewal campaigns\nHow to measure what’s working and make future emails even better\n\nWhy This Topic Matters \nAssociation professionals are competing with hundreds of emails every day. This session will help you cut through the clutter\, strengthen member engagement\, and make your communications more effective without spending more time creating them.
URL:https://metronysae.org/event/stop-the-scroll-an-interactive-workshop-on-writing-emails-people-actually-open-and-read/
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